Five Important Benefits of Commercial Headshots for Your Small Business

If you own a small business, you must never underestimate the vital importance of taking all steps possible to best establish your brand with your potential consumers. In many instances, the key members of your business’ team play a significant, even a primary, role in establishing the brand of your business.

The presence of respected individual’s on your business’ team conveys a powerfully positive message to prospective, as well as existing, clients or customers. One strategy that you will want to consider employing in the development and enhancement of your brand is presenting your team to the public. One way in which you can effectively undertake this effort is through the use of high-quality images of your team members.

Commercial headshots are a major part of this effort. There are five important benefits to be derived from the use of commercial headshots of the team when it comes to the branding, and ultimate success, of your small business enterprise.

 

Commercial Headshots are Effective Means of Introduction

 

A key benefit derived from the use of commercial headshots of your small business’ team is that they serve as a beautiful means of introducing them to the public. As was noted, the team you assemble for your enterprise can end up being the biggest selling point for your business.

When it comes to presenting your team to the public, to potential clients or customers, using a textual biography is all well and good. The reality is that very few people will check out a biography, and fewer still will digest the whole thing.

The surest way that you can introduce to the public the marvelous team you’ve assembled for your business is through the use of striking commercial headshots, combined with concisely written bios.

 

Commercial Headshots Tell a Story

 

A headshot need not be a dull image. Seeking the assistance of a commercial photographer to take photos of your business’ team ensures that the final products will be compelling images that will capture attention.

By working with a commercial photographer, you can take advantage of an experienced professional who can craft a perfect setting for your team’s headshots. In addition, an experienced photographer will assist in addressing other issues, like wardrobe selection for headshots.

In the final analysis, with the professional assistance of a commercial photographer, the headshots of the team are created in such a way that they tell a story, two stories in fact. First, they will tell the stories of each individual team member. Second, these images will also help to convey the positive story of your business enterprise, in a most compelling way.

 

A Commercial Headshot is a Meaningful Investment

 

If you are like virtually all business owners, you keep close attention to the bottom line. You don’t make unnecessary expenditures. For example, you may initially balk at the idea of hiring a commercial photographer to take photos of your team. You may even shrug your shoulders and initially conclude that selfies will do.

As an aside, selfies will not do. Yes, selfies can provide interesting and even entertaining additions to blog and social media posts. However, by definition, they are not precisely crafted in a manner to add the type of value to images that can be realized via commercial photography.

The reality is that hiring a commercial photographer to do headshots for the team is a worthwhile investment in your business. With the use of commercial headshots of the time, you will actually work to increase the number of people who patronize your business. You will increase the revenue, and profit, of your business. In short, the investment in a commercial photographer will more than pay for itself over time — and not that significant of a time a period.

 

Commercial Headshots and Social Media Marketing

 

A moment ago, mention was made of the use of selfies in blogs and social media posts. Selfies for have a role in social media marketing.

With that said, commercial headshots care also invaluable when it comes to social media marketing. For example, if your business’ team is going to be involved in social media efforts for your products or services, they must have a professional looking headshot adoring their profiles.

 

Wide Array of Practical Uses for Commercial Headshots

 

Beyond social media and the company website, there exists a wide array of other practice uses for commercial headshots. These include their use in email campaigns, printed materials, and business-related videos. Indeed, the use of commercial headshots of your business’ team is only constrained by the imagination.


Jessica Kane is a professional blogger who focuses on personal finance and other money matters. She currently writes for Checkworks.com, where you can get personal checks and business checks.

 

Tips For Keeping Your Skin Hydrated In The Winter

In temperate climates, it does not always make sense to use the same skin care product year-round.  Some skin care products, such as Vitamin C serum, are not season specific.  They can help to keep your skin healthy no matter the weather.  In the summer though, you must make an additional effort to avoid sunburn and long-term sun damage to your skin.  A good way to do that is to use products with SPF.  Likewise, in the winter, the biggest risk is that your skin will become dehydrated.

Winter Skin Care Concerns

In the winter, you do not need to worry about getting a sunburn.  Instead, the worry is that your skin will become dehydrated and chapped.  Cold winds can be rough on your skin, but simply coming in out of the cold is not always a sufficient refuge.  The artificial heat that many buildings use in the winter can also dry your skin out.  The best defense is to use an even stronger moisturizer in the winter than you do in the summer.

Hyaluronic Acid: One of the Strongest Moisturizers Around

Almost everyone could use a moisturizer, and our need for moisturizers increases as we age.  One of the best ones you can use is hyaluronic acid.  It can hold hundreds of times its weight in water.  Therefore, Timeless Skin Care has chosen to include hyaluronic acid in many of its skin serums which are designed for everyday wear.  A little hyaluronic acid goes a very long way, making it a perfect serum ingredient.  The beauty of a skin serum is that you just apply a few drops once per day and you’ll barely even notice that you are wearing it.

Timeless skin serums with hyaluronic acid offer your skin great protection in all year long.

 

5 Every Girl Needs In Your Bag

Every woman needs to have the essentials in her bag because you never know what situation or emergency might happen!

Here are my 10 things that you can’t leave the home without them being in your purse.

Safety Pins

The lifesaver that every girl needs! If a button decides to pop off or a seam decides to be a nightmare then all you need is a safety pin. If you have small ones they can also act as a clasp for a necklace if it decides to break.

Band Aids

Cuts and small little scrapes can be treated temporarily with these, but all the ladies out there know that the best use is to save your heels form those painful new shoes you’re trying to break in. If you’ve chipped your nail polish from a nail you can always cover it up with a band aid.

Blotting Papers

The absorbent sheets are one of the most elegant ways that I can find to wipe off any excess oil or sweat that may break out on your cheeks, forehead or upper lick area.

A Healthy Snack

In this crazy and busy lifestyle we always find ourselves working through lunch or skipping on meals. But it is essential that we eat. So buy a box of healthy snack bars during your next visit to the grocery store. Each time you leave the house make sure you’ve thrown one or two in to your purse.

Battery pack for your cellphone

You need to have a cellphone battery pack just incase your phone dies. Buy a good one that will charge your phone at least a couple of times, you can pick one up for around $20 these days and that’s a small price to pay. Another option is to have a battery case, the case will cost you more than a battery pack but you won’t be having to deal with loose wires. During that long train journey to work, you definitely want to have enough battery so you can chat to friends, catch up on the latest world news or close your eyes and listen to your favourite tunes.

What do you never forget to put in your purse? I would love to hear what are the main things that you can’t leave the house without. Put comments below this post.